Reclaim your freedom
We help you to transform your lifestyle with expert e-bike guidance
Ride with power into a better lifestyle
Embrace freedom, fitness and fresh air with our help
Whizz through the city
Arrive on time
Improve your fitness
Enhance your wellbeing
Travel sustainably
Reduce your environmental impact
We understand that choosing an electric bike can be overwhelming, and we're here to help.
With over 30 years of experience
including writing for numerous national cycling magazines
we've guided countless people like you to make confident and informed bike choices.
3 easy steps to freedom
Get your perfect electric bike in moments
Step 1
Choose your e-bike type
Read our guide to e-bike types, compare and choose.
Step 2
Choose your e-bike
Using our shortlist of the 3 best e-bikes for you, choose your e-bike.
Step 3
Reclaim your freedom
Buy your perfect e-bike and embrace freedom, fitness and fresh air.
Get started
E-bike beginner's guide
A great starting point if you are new to the world of e-bikes. Clear explanations of the key concepts.
Choose the right e-bike
A comprehensive guide to the options on offer, and advice on how to make the best choice.
DIY e-bike conversion
A popular alternative to buying a specialist e-bike is to convert an existing bike.
Did you know?
65%
Ride further on an electric bike.
44%
Expected increase in e-bikes in the UK by 2029.
40%
UK e-bike owners are aged 60+.
Learn the basics
E-bike batteries
Discover everything you need to know about electric bike batteries.
E-bike motors
Explore the various motor options and what this means in practice.
E-bikes and UK Law
Make sure that you understand what's legal - and what's not - in the UK.
Build your knowledge
Be a savvy e-bike buyer.
Get started now >
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